A Twitter campaign designed to cast the NYPD in a positive light backfired in a big way earlier today.
To kick off the campaign, the NYPD Tweeted:
— NYPD NEWS (@NYPDnews) April 22, 2014
That is when the trouble started for the NYPD. Instead of getting the positive reviews they apparently expected, they received a serious reality check after the hashtag went viral. The tweet, which was sent out just before 2 PM this afternoon, garnered more than 10,000 responses in less than three hours. A majority of the photos came from the Occupy Wall Street protests, and the brutality that ensued. While a photo alone may not tell the entire story, thousands of photos revealed a definite trend.
The following are just a few examples of the responses the NYPD received:
— Occupy Wall Street (@OccupyWallStNYC) April 22, 2014
— Luke Rudkowski (@Lukewearechange) April 22, 2014
— Justin Wedes (@justinwedes) April 22, 2014
— Copwatch (@Copwatch) April 22, 2014
Perhaps next time, the NYPD will think twice — not before using excessive force against people, but promoting a twitter campaign that asks for those abused to say how happy they are for their actions.
If you would like to join the conversation, or have media to add, visit twitter and search for #myNYPD.
h/t: NY Daily News