With the one-year anniversary of the Newtown Massacre approaching on December 14th, the gun safety group Moms Demand Action for Gun Sense in America has released an intense new commercial focusing on gun violence in America.
The ad is an effort to draw attention to gun reform as the country stops to mourn Newtown’s victims in a moment of silence. A press release details the organization’s agenda:
[box type=”shadow”]Moms Demand Action will mark the one-year anniversary of the tragic shooting in Newtown, Connecticut, with No More Silence, a campaign to honor the lives lost at Sandy Hook Elementary, and to show our resolve never to be silent again about the epidemic of gun violence.
Join us. Participate in our week of action, create a paper bell craft, and mark the day of the anniversary with dozens of “No More Silence” events all across the country. At each of these events, we will ring bells to remember victims of gun violence, and to demonstrate our commitment to be vocal and persistent in working toward common-sense gun reform.[/box]
There have been 26 school shootings since the Newtown Massacre happened less than a year ago. Since then, support for federal gun legislation has remained hindered. Maybe this ad will help jar people out of complacency.
Watch the powerful and haunting ad here: